9.Focus on Reputation: In the hospitality industry, maintaining a 
positive reputation is paramount to success. Reputation management encompasses a multifaceted approach, involving proactive efforts to cultivate positive guest experiences, respond effectively to feedback and reviews, and uphold ethical standards and values. With the widespread use of online review platforms and social media, a business’s reputation can be easily influenced by guest reviews, comments, and ratings. Therefore, hospitality businesses place significant emphasis on delivering exceptional service, exceeding guest expectations, and fostering genuine connections with customers. Moreover, transparent communication, integrity, and accountability are essential in building trust and credibility with guests and stakeholders. By prioritizing reputation management, hospitality businesses can enhance brand loyalty, attract new customers through positive word-of-mouth, and ultimately, sustain long-term success in a competitive marketplace
